Feminism & the Mediated public sphere

Hey people! So glad that I can finally share my thoughts on what feminism is all about and the different degrees and aspects of this controversial topic. Our group choose to discuss about the BIC advertisement shown below. This particular advertisement says that all women think like a man among other feminist traits in order to work …

Does it matter who owns the media?

In our society today, many people rely on the media to get the latest news and keep up with the latest fashion trends and models. Media in our society today plays a big role in acting as the main method of mass communication. Some examples include newspapers, television news, magazines and the internet. If the media …

The ‘Uses and gratifications’ research

The ‘uses and gratifications’ research talks about how people make use of the media to achieve their own personal agenda, instead of how the media influences people. Individuals that have a certain degree of power over the media often make use of the media to make their lives better, be it using it for relaxation, entertainment or …

What is wrong with the media effects model?

The media effect model basically talks about the effect of how media shapes our thinking and the way we perceive things in various ways through advertisements, online news and so on. In this day and age, people are so hooked on to the social media that we tend to believe the facts that are presented to …

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